The Power of Branding And The Best Ads You Have Ever Seen

Great brands are more than just a name, sign or logo, great brands are a promise to deliver an experience and a feeling that you’ll get when you use the product. Great brands connect with you emotionally.

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Image courtesy of Suwit Ritjaroon at FreeDigitalPhotos.net

While looking at the ads below try to be conscious of how you are feeling about the brand and the product. Most ads don’t talk much about the product itself and try to connect with you emotionally.

Compare the ads of other industries with the one of the BurJ Al Arab at the bottom (without a doubt one of the best hotels in the world), you you’ll understand that the hospitality industry has a long way to go before being able to use the full potential of advertising.

VW The Force

http://www.youtube.com/watch?v=R55e-uHQna0

Apple 1984

Embrace Life Always Wear Your Seat Belt

Apple Here’s To The Crazy One

Monster When I Grow Up

Berlitz Improve your English

DollarShaveClub Our Blades Are F***ing Great

Old Spice The Man Your Man Could Smell Like

Nolan’s Cheddar

http://www.youtube.com/watch?v=7xK9qv611sU

Burj Al Arab

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